week 8 gds

GuitarMasterPro.net used a very simple viral campaign to promote people to learn how to play guitar from there website. All they did was upload a video to the internet of a person playing the guitar really well and then at the end of the video it says he learned how to play guitar by going to there website. Its successful because the video has 45 million views and many of those viewers will be touched by this guitar player so they will want to learn to. They will first think about where this player learned how to play guitar and see the website and so on create more attraction to the website.

http://www.milliondollarhomepage.com/

There was a website that was created called the million dollar web page which lets viewers be able to buy a spot on the webpage that cost $1 per pixel. People quickly bought all one million pixels and the site would stay like that forever. This worked because people wanted to advertise on the site badly enough to pay the owner who ended up making a million very quickly.  

The website BlairWitch.com is a site that has very convincing information of real events that led up to the documentary in the movie. They had reports of missing people and other important videos to make it look like it really happened but in the end it was all made up. But none the less the movie made 240 million when there budget was only 25 million.

An idea for a campaign that hasn't been done yet is to promote shoes like the brand Vans which is a skateboarding shoe brand. We would have famous athletes wearing these shoes doing really awesome skateboarding moves, it has to look really cool. This would work because sports fans would see there favorite athletes wearing these shoes and want them too or they would just notice how good they were at what they were doing and so they would want to wear the same shoes and learn how to skateboard . This could be recorded and put on the internet on sites like youtube or even commercialized to get attention from more people.